4x Higher Sales Probability Through AI Chat at vibe
Learn how vibe achieved a 70% click rate on vehicle recommendations with Qualimero's AI employee Carla and quadrupled sales probability.
Customer:
vibe
Industry:
E-Car Subscription / Mobility Services
Company Size:
Leading Provider in Austria with the Country's Largest E-Car Fleet
Website:
https://vibemovesyou.comSolution Used:
AI Employee Carla (Mobility Advisor and Sales Assistant)
vibe, Austria's leading provider for e-car subscriptions, faced the challenge of effectively guiding prospects through the diverse e-car models and flexible subscription options while scaling sales consulting. The complexity of the offering and the abundance of information around electric mobility often led to uncertainty rather than contract closings.
Through the implementation of Carla, an intelligent AI mobility advisor and sales assistant from Qualimero, vibe fundamentally transformed its customer interaction.
The results speak for themselves: 70% of customers click on the vehicle and subscription recommendations made by Carla, sales probability has quadrupled for chat users, and an impressive 30% of advised visitors return to the site.
vibe is Austria's leading provider for e-car subscriptions and has the largest e-car fleet in the country. The company is revolutionizing vehicle usage by offering a flexible alternative to buying and leasing – an all-inclusive package that covers costs for vehicle, insurance, maintenance, vignette, and more, without down payment and hidden costs. With terms from 6 to 48 months and a wide selection of top brands like Audi, BMW, Tesla, and VW, vibe makes switching to electric mobility as simple and transparent as a streaming subscription.
Before the partnership with Qualimero, vibe faced specific challenges that slowed growth in the dynamic electric mobility market. The innovative all-inclusive subscription model and the wide range of e-vehicles required significant consulting effort to inform potential customers individually and comprehensively.
vibe recognized that a standard chatbot solution would not be sufficient to master the specific challenges in the e-car subscription business. What was needed was a true digital employee who not only passively provides information but actively and competently advises customers, excites them about the benefits of electric mobility, and safely guides them through the various vehicle models and subscription options.
The choice fell on Qualimero for several decisive reasons. Qualimero's AI solution promised seamless integration into vibe's existing website and sales structure. Particularly convincing was the ability to train the artificial intelligence specifically with the extensive and specific knowledge about e-vehicles, charging technologies, subsidies, and the details of vibe subscription packages.
Also decisive were the assurance of reliable, hallucination-free interactions – a critical point to strengthen customer trust in new technology and a new usage model – and rapid implementation capability.
Qualimero's AI Carla has revolutionized our customer experience and is a real revenue driver. Carla's accurate consulting, with 70% click rate and quadrupled sales probability, exceeds our expectations. That 30% of advised users return shows the high interaction quality and increased trust in our brand and e-mobility.
– Kristin Himler, AI Group Manager, vibemovesyou
Carla analyzes user needs through targeted questions about driving profile, desired features, and budget and matches these with the vibe portfolio.
She proactively and dynamically offers personalized vehicle and subscription recommendations that are precisely tailored to the individual requirements and preferences of the customer, including transparent comparisons of different models or packages.
Carla answers complex questions about technical data of e-cars, charging options, contract details, included services, and subsidies around the clock and typically in under 5 seconds.
The AI employee identifies and qualifies potential leads, seamlessly arranges appointments for test drives or detailed consulting conversations when needed, and actively uses upselling and cross-selling opportunities.
“Qualimero's AI Carla was a strategic step to expand our market leadership in e-car subscriptions. Her ability to communicate complex e-mobility topics and subscription models understandably and optimize sales processes is a clear competitive advantage. The positive results in conversion and customer satisfaction confirm Qualimero as the ideal partner for the digital transformation of our consulting.”
Joachim Faber
Marketing Manager, vibe
An outstanding 70% of customers advised by Carla click on the suggested e-car or subscription recommendations. This high interaction rate underscores the exceptional relevance and quality of AI consulting.
Customers who interact with Carla show a four times higher probability of completing an e-car subscription than visitors without chat interaction.
Almost one-third of users who received initial consultation from Carla return for further visits to the website.
By taking over routine inquiries and initial consultations, Carla noticeably relieved the human service team.
The average time to resolve customer concerns could be significantly shortened through Carla's prompt and precise answers.
The implementation of Qualimero AI employee Carla marks a decisive turning point for vibe in digitizing its customer consulting.
The initial challenges – guiding prospects through the complexity of e-mobility and subscription models and efficiently scaling sales consulting – were impressively mastered. vibe can now offer personalized, highly effective, and always available consulting that leads to significantly higher conversion rates, noticeably increased customer retention, and sustainable growth in the future market of electric mobility.
Qualimero has proven that intelligently deployed artificial intelligence can be an integral part of a successful sales strategy in the field of innovative mobility solutions.
